10 Best Purple Shampoos for Brassy Hair 2017

Do you find yourself stuck with an unwanted brassiness to your recent hair dye? Perhaps you’re feeling your blonde or gray is looking a little lackluster? Well, it’s nothing that purple shampoo for brassy hair can’t fix, and we’ve got a few for you here in our guide.

Purple shampoos are a blonde’s secret weapon. With gray hair and ombre hair growing more and more on trend, people find themselves battling with brassy hair. With this growing demand, comes a growing number of purple shampoos on the market, so read on to find out which is the best purple shampoo for brassy hair and find out what you need to pay attention to when choosing one.

Top 10 Purple Shampoos for Brassy Hair Table

PictureNameHair Colors TargetedPriceRating (1-5)
PictureNameHair Colors TargetedPriceRating (1-5)
1. Schwarzkopf BC Color Freeze Silver Shampoo 4.5 pH 8.5oz./250ml.Blonde & Gray$$4.3
2. Matrix Total Results Color Obsessed So Silver Shampoo, 10.1 Ounce Blonde & Gray$$4.3
3. Fanola No Yellow Shampoo, 350 ml Blonde & Gray$$$$4.3
4. Clairol Shimmer Lights Original Shampoo Blonde and Silver 8 oz. Blonde & Gray$$4.2
5. JOICO Color Endure Violet Shampoo, 10.1 Ounce Blonde & Gray$4.2
6. TIGI Bed Head Dumb Blonde Purple Toning Shampoo, 13.5 Ounce Blonde$$$4.1
7. Tigi Catwalk Fashionista Violet Shampoo for Unisex, 25.36 Ounce Blonde & Gray$$$4.1
8. Sexy Hair Blonde Sulfate-Free Bright Violet Shampoo, 10.1 Ounce Blonde$$4.0
9. Joico Color Balance Shampoo, Purple, 10.1 Ounce Light Brown$$$3.8
10. John Frieda Sheer Blonde Color Renew Tone Restoring Shampoo - 8.45 oz Blonde$$$3.8

Everything You Need to Know About Purple Shampoos

Choosing a purple shampoo will be simple if you keep the following points in mind while you compare brands.

  • Color Correction. The easiest way to think about Purple shampoos is like color correcting. This method is used in a number of ways, most popularly in regards to makeup. Applying an apricot color under your eyes counteracts your dark circles.

Well, similarly, purple shampoo counteracts your brassy tones. The purple in the shampoos works to cancel out the golden base of hair colors. They tone your hair to give you a cooler tone.

  • The Formula Is Key. The best purple shampoo for blondes is going to have a very specific formula. You’re going to want to try to unscrew the bottle and have a look at the consistency. The way to tell if a purple shampoo is effective is to examine the formula.

The thicker the consistency, the more likely you are to have just stumbled upon the best purple shampoo for brassy hair. Thicker formulas contain more effective color correcting properties; a light watery formula is unlikely to get the job done well.

  • The Darker The Better. Another factor to consider when picking out your purple shampoo is the opaqueness of color. There’s a wide variety out there ranging from a pale lilac to deep violet. The truth is that the darker and opaquer the shampoo is, the more intense of an effect it’s going to have.

That isn’t to say that lighter purples can’t work too; they can, but they should also be extremely opaque and not appear translucent. You want as much purple pigment as possible in your shampoo for it to really work effectively.

Top 3 Best Purple Shampoo for Brassy Hair Reviews

1. Schwarzkopf BC Color Freeze Silver Shampoo

If you’re looking for a shampoo that’s going to do it all, Schwarzkopf has you covered. Not only is this the best purple shampoo for brassy hair but it is the best shampoo for a few other reasons, as well.

The Schwarzkopf BC Color Freeze Silver Shampoo comes in a deep dark violet color that drastically revives your hair’s cool tone from the very first use. It completely neutralizes any unwanted warm tones and gives you the blonde or silver of your dreams.

This formula also works to strengthen the hair structure by bringing it to the optimal pH 4.5. Not only will this give you healthier hair, but it also helps to prevent any color fading.

We love how well this works to truly cancel out any brassiness while also seriously improving the health and finish of your hair. It also has the added benefit of adding a subtle shimmer to any highlighted hair or very light bases!

2. Matrix Total Results So Silver Shampoo

Another extremely effective purple shampoo is the Matrix Total Results Color Obsessed So Silver Shampoo; this also comes in a deep violet color which already goes to show how effective it’s going to be at correcting your hair tone.

This creamy violet shampoo improves your hair tone from the first use as well as maintaining it over time. It completely neutralizes any brassy warmth to your hair and also corrects any yellow tones.

We love how clean and simple this shampoo is, it doesn’t have an overwhelming fragrance but just gives a subtle unisex appropriate scent. It deeply cleanses your hair without stripping it, leaving it beautifully shiny.

The shampoo also helps to eliminate any frizz, allowing your newly toned hair to have its moment to shine.

3. Fanola No Yellow Shampoo

The name says it all; this Fanola shampoo truly does eliminate any yellow/brassy tones to your hair. This is yet another deeply violet colored shampoo; when we said the darker, the better, we meant it!

The intense violent pigment works to turn down any brassy or yellow tones to your hair, leaving you with perfectly cool toned gray or blonde hair. This shampoo is to be applied to wet hair and allowed to sit for about 5 minutes for you get optimal results, and the wait definitely pays off.

You can instantly see results as well as keep your hair in check over time. The formula is also so softening that you can even afford to skip conditioner! It is guaranteed to leave your hair smooth and sleek with every use.

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